Sourcing

Source: The Nielsen Co. Ad-supported cable networks ranked on A18-49 & A25-54 L3 (000). Year-to-date 2022 (12/27/2021 – 05/29/2022), Prime = M-Su, 8P-11P.

Source: Nielsen Media Research. Most-watched based on full day ad-supported cable programming. A18-49 demo, based on Live +SD data thru 5/31/22.

Source: Nielsen, EL networks ranked on program data stream: [MIT-PGM], LSD P25-54 (000) Daypart (Prime): Mon-Sun 08:00 PM – 10:59 PM, 2Q22.

Source: Nielsen via Lake 5. EL broadcast & ad supported cable networks ranked on A/W25-54 LSD (000), June ‘22, Prime = M-Su, 8-11PM.

Source: HUB 2022 TV Advertising Study Wave 3 June 2022.

Cynopsis 9/28/2022 Source: The Nielsen Co. August 2022. Base: P25-54. Median Age Base: P2+. C3 Data. Discovery based on Prime Combo Gross (M-Su 8p-12a & M-Su 12a-4a); Warner based on Prime (M-Su 8p-12a). TBS & TNT Sports based on Total Day. Programs based on 2+ telecasts. Reach based Live+3, 6- minute qualifier. Broadcast excluding Sports (M-Sa 8p-11p; Su 7p-11p).

Cynopsis 10/13/2022 Source: Nielsen via Lake 5.  Ad-supported entertainment cable original telecasts ranked on P/M 18-49 LSD (000), Sunday 10/9/22, Prime = 8P-12M. Entertainment cable excludes sports programming. 

Cynopsis 10/27 Source: Nielsen Live+3 data via star multitrak. Based on weighted average (000) deliveries of 10/18 & 10/20/22 vs 10/19 & 10/21/21. 

Cynopsis 2/1/2023 Source: Nielsen, Live+SD, 2022-23 NBA STD through 1/26/23 (Rank/Reach); EDO, 2022-23 NBA STD through 1/30/23 (Note: Search data normalized against Primetime Cable AVG, All Advertisers)

NBA on TNT 2/10/2023: Nielsen Media Research, Live + SD, 2/7/23; Sprinklr and Platform Analytics

Cynopsis 3/29/2023 Source: Nielsen via Lake 5. WBD portfolio on SOV ((ooo) x duration), ad-supported cable, A18-49 PQT-LSD (7 days, March 16-19, & March 23-25 , 2023), Prime = 8P-12M.

Cynopsis 3/23/2023 Source: Nielsen via Lake 5. WBD portfolio on SOV ((ooo) x duration), ad-supported cable, A18-49 PQT-LSD (3/16-19/23), Prime = 8P-12M.

Cynopsis 4/26/2023 Source: Nielsen via Lake 5. Share of viewing (000 x duration) by portfolio, ASC telecast ranker excludes programs shorter than 15 mins, A18-49L3 (PGM), Sunday 4/16/23, 8-11pm.

Cynopsis 5/11/2023 SOURCE: Nielsen Media Research, Live+SD, P18-49, Share out of Ad-Supported Cable in Prime (M-Su 8p-11p), Program rankings based on telecast for Sunday 5/7/23 Prime (8p-11p), excluding programs with durations of less than 15 minutes

Cynopsis 5/16/2023 SOURCENielsen Media Research, Date Stream: Live +7, Reach Based on Average Monthly Jan’22-Nov’22 1 Minute Qualifier, P18+ Data via Nielsen Media Impact, Based on Linear, Digital (080 Desktop/Mobile Site Visit, Desktop Video, STB VOD) and Streaming Meter (CTV Only, Both SVOD/AVOD); P2-17 Data via POWER, Linear Only, Total US Reach % calculated using Nielsen 2022 Total US Universe

CYNOPSIS 7/17/2023 SOURCE: (1) Nielsen, Live+3, Share of Impressions out of Cable only, Prime M-Su 8p-11p, Based on P18-49, 2Q’23: 3/27/23-6/25/23. (2) Nielsen Live+SD, A25-54 (000), 2Q23, Prime 8-11p. (3) Nielsen Live+3, WBD portfolio P2+ (000) AA Reach with a qualified audience of 1 Minute, 2Q averaged by month, Total Day.

Cynopsis 10/16/2023 Source: Nielsen, Data Stream: C3, 3Q’23: 6/26/23-9/24/23, Share based on P25-54 Total Day (M-Su 6a-6a) , Rank based on P25-54 Total Day (M-Su 6a-6a) and  Prime (M-Su 8p-12a), Ad-Supported Cable; Reach based on Live+7, Average Monthly Jan’22-Nov’22, 1 Minute Qualifier, P18+ Data via Nielsen Media Impact, Based on Linear, Digital (O&O and YouTube for Desktop/Mobile, STB VOD) and Streaming Meter (CTV Only, Both SVOD/AVOD); P2-17 Data via NPOWER, Linear Only, Total US Reach % calculated using Nielsen 2022 Total US Universe

Cynopsis 10/17/2023 Source: Nielsen Live + SD data thru StarTrak. 10/7/23 – 10/13/23; Includes OOH data. TVE data through Conviva.

Cynopsis 10/31 Source: Nielsen, Data Stream: Live+SD, Tuesday 10/24/23, Share and Network rankers based on Prime 8p-12a, Program ranker based on cable telecast in Total Day 6a-6a.